About

At Urban Prime Marketplace and Restaurant, we are extremely excited to be a part of the Shop + Dine + Gather experience that brings locals and visitors together while celebrating culture, cuisine, and community in a relaxed environment. Our mission is to be the destination-stop for gourmet food, shopping, casual drinks and social gatherings. We look forward to sharing our unique culinary expertise and artisanship with our guests. Urban Prime Marketplace and Restaurant offers a truly unique shopping and dining experience in Viera. We are quality-driven, locally committed and strive for excellence in everything we do.

Prime Elements:

Elegant Marketplace & Restaurant, Fire Pit Seating, Bar Lounge, Sunset Patio & Bar, Bottomless Mimosa  Brunch, Award-Winning Wine Cellar & Shop, Live Music, Boar's Head Deli, Custom Gift Baskets, Specialty Events, Full Bar, Happy Hour, Sushi, Craft Cocktails, Private Label Product Line, Butcher Shop, Fresh Seafood, Dry-Aged Steaks, Bakery, Gourmet Grocery, Wine Club, Full-Service Catering & More!

Business Hours : 

Marketplace Hours: Mon-Sun | 10 am-7 pm 

Restaurant Hours: Mon-Thurs | 11am-9pm ; Fri-Sat | 11am-10pm ; Sun | 10am-8pm